What Do Publishers Want? If you’re a publisher, you want the following:

• Results in the form of interviews, bookings, placements
  
• Peace of mind that you can trust the job is going to be done and done well
  
• A publicist who works well with authors and can handle challenging situations
  
• You want to be able to delegate a campaign or particular aspects of it to a publicist who knows what she is doing
  
• Someone to brainstorm and discuss other possibilities who can then implement such ideas
  
• Someone who is easy to work with
  
• Someone who is fun to work with
  
• Consistent and updated reports for the sales team and anyone else involved in the project that needs timely updates